Why Winter Moisturizing Matters — and Why SkinMedica HA⁵® Is a Game-Changer

Cold winter air, indoor heating, and low humidity can strip your skin of its natural moisture, leaving it dry, tight, and more prone to fine lines. During the winter months, maintaining proper hydration isn’t just about comfort — it’s essential for protecting your skin barrier, preserving elasticity, and keeping your complexion healthy and radiant.

That’s where SkinMedica HA⁵® Hydra Collagen Hydrator with Vegan Collagen truly stands out. This next-generation formula represents an evolution in hydration, now enhanced with 2X more hyaluronic acid to deeply replenish moisture at multiple levels of the skin. Paired with Hydra Collagen, it delivers instant smoothness and visibly plumper, dewy skin — without heaviness or irritation.

What makes HA⁵® especially powerful is its Advanced VITISENSCE® Technology, which helps restore the skin’s natural hydration reservoir by replenishing essential humectants, including hyaluronic acid. The result is immediate hydration that lasts up to 48 hours, helping reduce the appearance of fine lines while improving overall skin texture and resilience.

This lightweight, pilling-free hydrator is silicone-free, non-comedogenic, fragrance-free, sulfate-free, paraben-free, and made with vegan collagen, making it suitable for all skin types, even sensitive skin.

Winter doesn’t have to mean dull or dehydrated skin. With SkinMedica HA⁵®, you can enjoy long-lasting hydration, a healthy glow, and smoother, more youthful-looking skin all season long.